BOSTON — NESN, New England’s most-watched sports network, earned a 10.3 household rating in the Boston DMA for Wednesday night’s Game 6 of the Eastern Conference semifinal against the Philadelphia Flyers.
This is the third-highest Bruins game rating in NESN’s 26-year history covering the team, behind only last year’s Eastern Conference semifinal Game 7 (14.2) and the 2004 Eastern Conference quarterfinal Game 7 (11.2).
NESN’s ratings in the key demographic categories are also impressive, including a 10.8 for men 25-54 and an 8.0 for adults 25-54. The men 25-54 demo rating was No. 1 in the Boston DMA on Tuesday night, while the adults 25-54 demo rating was second in the market only to American Idol.
NESN will deliver regionally exclusive coverage of Game 7 from the TD Garden on Friday, May 14, at 7 p.m. Jack Edwards (play-by-play) and Andy Brickley (color analyst) will handle the call with Naoko Funayama serving as NESN’s rinkside reporter. NESN’s coverage begins at 6:30 p.m. with W.B. Mason Bruins Face-Off Live hosted by Kathryn Tappen, who will be joined by Bruins studio analyst Gord Kluzak.
