New Jersey won the bid to host the 2014 Super Bowl, but New York is reaping all the benefits.
According to the New York Daily News, while the New Meadowlands Stadium is the site of the NFL’s first cold-weather Super Bowl, the Garden State will only end up getting a small portion of the profits.
In a Sports Management Research Institute study, the Super Bowl is projected to bring in $594 million, but only three to 10 percent of what visitors spend will actually end up in New Jersey.
But it will create more jobs for New Jersey, right? As it turns out, New York has the edge there too.
According to the study, the Super Bowl would create almost 7,300 full-time jobs and of those, between 6,500 and 7,020 would benefit the Big Apple.
Teams and members of the media will stay in New Jersey at inflated hotel rates, bringing in about $20 million. But the rest of the money comes from visitors to Super Bowl week activities, almost all of which would be in New York.
The NFL can help New Jersey out by holding its NFL Experience fan festival in the state. According to the study, the festival would generate nearly $40 million worth of business.