NESN AND WJAR/NBC 10
May 22, 2012 – NESN, New England's most watched sports network, and WJAR/NBC 10, the top-rated broadcast station in Providence, Rhode Island, announced today that they have entered into a content sharing partnership associated with NESN's Red Sox and Bruins coverage. The partnership, which is similar to NESN's content sharing deal with WBZ-TV in Boston, will utilize NESN's Providence DMA signal.
The Providence DMA ranks as the 53rd largest TV market in the country and includes all of Rhode Island as well as Bristol County, Massachusetts. Several regularly scheduled game-day activities targeted at fans in the Providence market will debut over two nights on Tuesday, May 29th and Wednesday, May 30th, including:
"WJAR has been a leader in providing the Providence market with the best news and sports coverage for decades," said Sean McGrail, NESN's President and CEO. "We are proud to partner with WJAR and excited to provide Rhode Island sports fans with more localized coverage through this exceptional affiliation."
"We are proud and honored to partner with NESN, the region's top-rated sports network," said Vic Vetters, WJAR/NBC 10 General Manager. "Red Sox and Bruins sports fans in Rhode Island and Bristol County, Massachusetts are loyal and serious when it comes to sports coverage. Bringing WJAR together with NESN, two powerhouse media organizations, is the perfect fit and we're excited to bring viewers even more local weather and sports content during the Red Sox and Bruins seasons."
NESN has consistently been one of the top rated regional sports networks in the country with award-winning Red Sox and Bruins coverage. The network is delivered to over 4 million homes throughout the six-state New England region and an additional 3.7 million homes nationally as NESN National. NESN.com, the network’s online sports news service, is one of the most visited regional sports network websites in the country. NESN also produces a number of distinctive programs under its umbrella Original NESN Entertainment (ONE). NESN is owned by Fenway Sports Group (owners of the Boston Red Sox) and the Boston Bruins.
About WJAR / NBC 10
WJAR-TV/DT is the most watched television station in the Providence-New Bedford television market and NBC 10 News is Southern New England’s leading news station. WJAR was first launched as a radio station in 1922 and then became the market’s first television station in 1949. The station recently upgraded to high definition. WJAR-TV recently won a national Edward R. Murrow Award for outstanding achievement in electronic journalism, the station’s third National Murrow Award since 2008. WJAR's web site is turnto10.com. Me-TV Channel 10.2 is WJAR's digital tier station and was first launched in September 2011. Me-TV showcases classic television shows as well as locally produced programming from WJAR. WJAR is owned by Media General, Inc.