Puma Terminates Endorsement Deal With Aaron Hernandez

A second company has chosen to end its business relationship with Aaron Hernandez.

Footwear manufacturer Puma terminated its endorsement deal with the former Patriots tight end Thursday afternoon, company spokesperson Katie Sheptyck confirmed in an email to NESN.com’s Doug Kyed. Hernandez signed a two-year partnership with the company in April to become “a face of the brand’s training category.”

The announcement came shortly after Hernandez was denied bail by Judge Renee Dupuis at a hearing in Fall River Superior Court. Hernandez was charged Wednesday with the murder of 27-year-old Odin Lloyd. He was also indicted on five gun-related charges.

CytoSport, maker of the protein drink Muscle Milk, had previously terminated its endorsement contract with Hernandez last Friday.

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