Women’s World Cup Sets Social Media Ablaze As Japan-U.S. Final Breaks Twitter Record

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Jul 18, 2011

Japan's stunning victory over the United States in Sunday's women's World Cup final had people talking — and tweeting.

The championship match set the Twitter record for most tweets per second, making it the most-tweeted event in history, according to The Associated Press. The 7,196 tweets per second during the final drew more attention on the social media engine than other notable events such as the wedding of Prince William and Kate Middleton on April 29 and news of Osama bin Laden's death May 2.

Another football match on Sunday almost equalled the record, as Paraguay's shootout victory over Brazil in the Copa America quarterfinals averaged 7,166 tweets per second.

The previous Twitter record of 6,939 was set at midnight on New Year's Day in Japan.

Other notable sporting events include the Packers' Super Bowl victory over the Steelers on Feb. 6 (4,064 tweets per second) and Spain's win over the Netherlands in the 2010 men's World Cup final on July 11, 2010 (3,051 tweets per second).

The new record can be attributed to the popularity of Twitter in Japan, as the country's victory over Denmark in last summer's World Cup group stage averaged 3,283 tweets per second.

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