After being heavily criticized, it looks like the NFL is going to make the first real move to toward standing up against domestic violence after video of running back Ray Rice punching his then-fiancée rocked the football world earlier this month.

The NFL will air the “No More” campaign anthem Sunday during all NFL broadcasts. The ad features famous comedians and actors who have taken a stand against domestic violence, including “Law and Order: SVU” actors Ice-T, Mariska Hargitay and Ezekial Dann Florek.

The anthem states: “No more excuses. No more silence. No more violence.”

The video was released by the Joyful Heart Foundation, an organization that is striving to prevent domestic violence, sexual assault and child abuse.