Milwaukee Bucks’ New Logo, Color Scheme Honors ‘Cream City’ (Video)


Milwaukee already has a professional sports team that honors its hops-brewed tradition. Now, the Bucks are honoring a different beverage.

The NBA’s Bucks, who play just up Route 94 from MLB’s Brewers, released a new set of logos and color scheme Monday. Gone is the classic, Christmas-y red-and-green palate the Bucks wore while winning their 1971 championship. In is a green, blue and cream setup and an “imposing,” simplified logo.

Milwaukee Bucks primary logo

Logo via Twitter/@Bucks

Milwaukee Bucks secondary logo

Logo via Twitter/@Bucks

Milwaukee Bucks third logo

Logo via Twitter/@Bucks

Keen-eyed viewers (not to mention avid deer hunters) will notice the new buck’s rack has 12 points, whereas the old buck’s only had eight. The front antlers also create an image of a basketball.

While green and blue isn’t a unique color scheme by any means — the Dallas Mavericks, Minnesota Timberwolves and Utah Jazz have the same colors, in various shades — the Bucks sweeten things up by adding “Cream City Cream,” which is, well, cream.

The Bucks also put together a little promotional video so fans could see all three logos in action.

Don’t mess with Bambi.

Thumbnail image via Twitter/@Bucks

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