Bill Belichick Rumors: Details Of Jordon Hudson’s Role In ‘Hard Knocks’ Deal

More details continued to be uncovered about how influential Jordon Hudson is in Bill Belichick’s business affairs.

Belichick and the North Carolina football program were expected to be featured on this season’s “Hard Knocks,” but that deal shortly fell apart days after reports were released in February.

According to The Athletic on Wednesday, Hudson “played an instrumental role in stopping the production, related to her request to be heavily involved in the project.” The 24-year-old identified herself as the chief operating officer of Belichick Productions. The Athletic wasn’t able to identify any company registered under the name in Massachusetts, where Hudson’s other business entries are listed, or any other state.

NFL Films reportedly was scheduled to begin filming March 1 as part of a two-month stint on campus. However, on March 3, NFL vice president for commercial operations and business affairs Jessica Boddy sent an email confirming the showmakers “will not proceed with the production of the Belichick project.”

“The only explanation offered as to why weeks of negotiations had suddenly fallen apart? ‘The conversation took a turn we were not comfortable with,’ wrote Boddy, also one of the show’s executive producers,” The Athletic reported.

Hudson has an unofficial role at UNC, including being copied on some emails at Belichick’s request. Her involvement also includes media projects like Belichick’s book “The Art of Winning: Lessons from My Life in Football.” An interview with CBS drew national attention, and additional reporting about the interview shed light on how much control Hudson demands.

According to The Athletic, Belichick’s emails showed that he wanted to be on “Hard Knocks” and that losing out on the deal cost North Carolina $200,000 in facilities fees and exposure.

The Athletic revealed a promotional image that HBO prepared to release but did not without confirmation from Belichick.

Instead of a docuseries that could have provided positive exposure for Belichick and UNC, his and the university’s reputation took a hit following the CBS interview.