Legendary Ice Man Wim Hof Doesn’t Need Columbia’s Omni-Heat Electric, But You Will

Planning some outdoor tailgates at football games or just preparing for another brutal New England winter? Now is the time to think about how you’re going to stay warm.

If you’re legendary ice man Wim Hof, that’s no problem. If you’re anyone else in the world, you might want to think of Columbia’s Omni-Heat Electric outerwear.

With jackets, gloves and boots that can provide heat at the touch of a button, you may never be cold again.

For more information, watch the video below and click here.