Colin Kaepernick isn’t rising for a certain song anymore, but his jersey sales are because of that.
The San Francisco 49ers backup quarterback has thrust himself into headlines in recent weeks by refusing to stand during the playing of “The Star-Spangled Banner” before the start of preseason NFL games.
NESN.com’s Rachel Holt explains how this added attention has led to an unlikely spike in the quarterback’s jersey sales. Check it out in the video above.
Thumbnail photo via Orlando Ramirez/USA TODAY SPORTS Images