The Boston Bruins brought fans to previously untouched levels of excitement at the end of the 2010-11 season, but don't think they'll be satisfied with that come October.

"If you look at our weight room right now, it says 2011-12 should not be about satisfaction. It should be about motivation for repeating. And I know that that mentality is really prevalent in our locker room," said Charlie Jacobs, principal of the Bruins. "And listen, if it's in our weight room now, and it's August, [then] the guys are motivated. And we have a good group of characters on our team."

Jacobs was on The Big Show as part of the 10th annual Jimmy Fund Radio-Telethon, where he donated $25,000 on behalf of the Bruins. Watch his conversation with Glenn Ordway and Michael Holley above.