The San Diego Chargers are no more as of Thursday, with the team announcing its plan to move to Los Angeles for the 2017 season. So, that means the Bolts needed to do some rebranding and make a new logo.
And so far, that’s not going over very well.
The NFL tweeted out a photo of the Chargers’ new logo, which the team also made its Twitter avatar already, and people have noticed that it’s not very original.
https://twitter.com/NFL/status/819581956098662400
*copy*
*paste*
*italicize*
*seizure*
DONE pic.twitter.com/dbjPvJ7sOV— megan BRAUNY FOREVER brown (@thatgirlondeck) January 12, 2017
And when Twitter doesn’t like something, it doesn’t take long for everyone to start roasting the heck out of it.
https://twitter.com/DanRubenstein/status/819587375357710337
Chargers reveal arduous design process behind new logo pic.twitter.com/8Tz6OmMHZ6
— NFL Memes (@NFL_Memes) January 12, 2017
https://twitter.com/russbengtson/status/819582945740648448
This looks like the logo of a fake football team from an 80s buddy cop movie where the hero cop's wife is in the stands where there's a bomb https://t.co/wF7pgVpFzw
— Jay Busbee (@jaybusbee) January 12, 2017
Wow cool it looks like the @Dodgers have released a new logo too pic.twitter.com/3Y6gptzXxB
— Pete Blackburn (@PeteBlackburn) January 12, 2017
Damn, you guys are fast. #Chargers pic.twitter.com/AsAoGKCk4e
— Arash Markazi (@ArashMarkazi) January 12, 2017
The Chargers should have just typed "LA" into Wingdings and used that as their logo pic.twitter.com/l01q7zPU9j
— Patrick Dubuque (@euqubud) January 12, 2017
The Chargers' new logo looks like the logo of a football team in a movie where there's a football game but the movie isn't about football.
— Kyle, a Madson (@KyleAMadson) January 12, 2017
https://twitter.com/hasselESPN/status/819587673782415361
But regardless of what anyone thinks of the logo, we can all admit that the Tampa Bay Lightning had the best tweet of them all.
*checks mentions*
*squints*
*clears throat*for the record, us & the @dodgers are just friends https://t.co/jBoJhZlYVD
— Tampa Bay Lightning (@TBLightning) January 12, 2017
Yeah, they went there.
UPDATE (3:45 p.m. ET): So maybe this isn’t the Chargers’ new logo after all. Or, perhaps just as plausible, the Chargers saw the internet backlash and called an audible. Regardless, it doesn’t look like the revved-up Dodgers logo is staying.
Source: Chargers logo is a working logo and has not been approved by the NFL.
— Darren Rovell (@darrenrovell) January 12, 2017
The @Chargers told me this is NOT their new logo- you won't see it on helmets or uniforms… it was for marketing purposes today. pic.twitter.com/xZaucUmYgT
— Liz Habib (@LizHabib) January 12, 2017
