Danny McBride, on his own, probably couldn’t sell too many sneakers. Danny McBride as Kenny Powers, though … that’s a different story.
K-Swiss rolled out a new marketing campaign this week, with the fictional Kenny Powers taking over the company as the new CEO. His business strategies include hiring Matt Cassel as vice president of marketing, Jon “Bones” Jones as the head of human resources, Jillian Michaels as director of community outreach and Patrick Willis as the “athlete of the future.” Powers also offers Mark Cuban a lucrative offer to change the name of the Dallas Mavericks to the Dallas K-Swiss Tubes.
“Hell no,” was, as you might expect, Cuban’s response.
It’s pretty funny, and you can watch for yourself in the Video of the Day section, but it just doesn’t seem like Kenny Powers if he’s not dropping F-bombs every 5 seconds. If that’s more your speed, there’s an uncensored, 5-minute clip that can be found on YouTube. We’d give you the link here, but this is a #$%^@!# family site.
Photo of the day
Will this man get you to buy a pair of sneakers? K-Swiss sure hopes so.
Quote of the day
“Justin Bieber could have set himself on fire and not have had a crazier outfit than Brian Wilson.”
–ESPYs host Seth Meyers, on Brian Wilson’s spandex tuxedo
Tweet of the day
We asked fans on Wednesday which Yankee they would vote for president (if they had to vote for a Yankee).