Florida, Mississippi Bars Giving Away Free Beer to Cure NFL Lockout Blues


There's happy hour and then there's this.

Beef 'O' Brady's locations in both Florida and Mississippi have been running an NFL lockout promotion of epic proportions, where customers receive free beer as long as there's a lockout. The promotion offers customers a minute of free beer for every day that has passed since March 11.

This week, happy customers got 61 minutes of free suds on Tuesday — the 61st day of the lockout.

"I just look at it as a marketing cost," owner Bob Thunelius told NBC Sports.

The free beer begins at 4 p.m., but Coors Light and Miller Lite fans beware: it's only and always Bud Light.

"Yesterday, we gave away about six free pitchers and luckily there hasn't been anyone coming in just to drink free beer," Thunelius said.

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