The NBA lockout might be putting a damper on the upcoming season and disappointing fans around the globe in the process. But just because the league’s future is up in the air doesn’t mean the sport won’t live on.
LeBron James, Kevin Durant and Dirk Nowitzki will continue to play the sport they love, as will NBA fans everywhere. The lack of NBA games this season could actually be a great reason for fans to get out there, lace up the sneakers and hit the court.
Nike knows basketball never stops, so it won’t stop.