Jerry Jones will have to go deep into his pockets if he hopes to keep his premier offensive players on the roster. Even if the Dallas Cowboys do retain Dez Bryant and DeMarco Murray, it will cost them.
Squeezing production out of stars on affordable rookie contract is vital to NFL success, Matt Chatham writes on FootballbyFootball.com. But when those stars reach the ends of their deals, the team must weigh whether the players are worth an even greater investment — both now and several years down the road.
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