When high-profile NBA players get drafted, they usually sign shoe deals. Roughly three months after Tim Tebow was plucked 25th overall in the NFL draft, the former Gators quarterback is inking an underwear deal.
While the former Heisman winner and national champion reportedly was turning down seven-figure endorsement deals to focus on football back in May, the NCAA 2011 cover guy has decided to endorse the Wisconsin underwear manufacturer Jockey, according to its website.
"Tim is a highly gifted athlete with a positive attitude and an
admirable character," remarked Jockey Chairman and CEO Debra S. Waller. "We at Jockey see a very bright future with Tim, and believe that he is
an excellent representative for the brand. Tim is genuine, smart and
driven and those qualities align well with Jockey. We look forward to
building a long and collaborative relationship with him in the coming
years."
"I’m excited to represent the Jockey brand and to work with such an
innovative company," said Tebow. "I’ve long been a fan and consumer of
Jockey, and think they make a quality product with a great fit. I’m
looking forward to a great relationship with such a respectable
company."
Tebow will work with Jockey in a number of capacities, including appearing in their catalog, doing social-media promotions, and specifically endorsing their upcoming Staycool collection.
