Tom Brady doesn’t lose.
The Tampa Bay Buccaneers quarterback recently launched a second series of NFTs on his digital collectibles platform Autograph. After the public drop started Thursday at 5 p.m. they were entirely sold out within 10 minutes.
The Tom Brady Origins Collection featured 16,600 limited edition collectibles, featuring items from early in TB12’s already-legendary career like a rookie draft card, combine cleats and his college résumé. Each mystery box sold for $80 on Autograph, racking in a grand total of around $1.3 million.
Brady’s first set of NFTs sold out instantly earlier in 2021, shortly after he launched Autograph, giving athletes and celebrities a platform to connect with fans, profit off their likenesses, and offer personal experiences through blockchain technology.
In July, Autograph announced strategic partnerships with DraftKings, Lionsgate, and athletes like Tiger Woods, Simone Biles, Derek Jeter, Wayne Gretzky, Tony Hawk, and Naomi Osaka.
Teammate Rob Gronkowski was one of the first athletes to sell his own NFTs shortly after the NBA Top Shot craze, bringing the concept to the NFL.
Since then, Brady has been bullish on blockchain, with him and supermodel wife Gisele Bündchen taking an equity stake with crypto trading platform FTX.